But why is it so special? Its function: serum is a versatile treatment. It targets skin problems (wrinkles, pigment spots, imperfections, etc.) and helps correct them more effectively . On a broader scale, it also serves to boost the effects of your day cream or night cream.
Its active ingredient concentration: Serums are highly concentrated in active ingredients, much more so than creams. This concentration directly impacts their effectiveness: the higher the active ingredient content, the better the results on the skin. Is price an indication of the active ingredient concentration level? Generally, the more affordable serums are, the less concentrated they are in active ingredients, or they contain derivatives that are often less effective than pure forms.
Its texture: it is a treatment with a watery or oily texture . This liquid or very fluid form allows for rapid absorption of the product.
In what order should you apply facial serum in your beauty routine?
An effective beauty routine must follow a specific product application order. If you want to incorporate facial serum into your skincare routine, apply it after cleansing and before your day or night cream. Why this order? For the serum to penetrate effectively, the skin must be cleansed. Cream, on the other hand, has a much thicker texture than serum. Since its primary role is to protect the skin from external aggressions and limit skin dehydration, it is therefore formulated with emollient and moisturizing agents that form a kind of protection and reinforce the hydrolipidic film. Therefore, applying a serum over a cream simply won’t be effective!
Can you apply multiple serums? Yes, serums can be layered! This is especially ideal if you want to target and correct several issues (wrinkles and imperfections, dehydration and wrinkles, etc.) simultaneously. However, there are some exceptions, including glycolic acid and retinol, which, when combined, can be very irritating to the skin. To use these active ingredients, simply follow the recommended skincare protocol.
To optimize the effects of serums on the skin, always make sure to apply the most liquid serum (i.e., the most watery) first and the thickest serum (such as oily serums) last.
How to apply your serum correctly?
Many people have adopted the principle of layering when applying their facial serum. While the name sounds a bit barbaric, it’s actually the first idea that comes to mind when applying your serum.
To properly use your serum, your skin must first be perfectly cleansed. If it isn’t, the serum’s active ingredients will have difficulty penetrating the skin and won’t be able to deliver their full potential. To optimize penetration, you can lightly moisten your face with a toner, thermal spring water, or floral water.
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